Wilecia LaRoyce began styling hair at a very young age in her Mother's kitchen. After graduating from college and working as an Entertainment Reporter and News Editor for a local television station, she decided to pursue her passion in Cosmetology. After graduating from the respected Paul Mitchell the School Atlanta, LaRoyce's natural talent was able to unite with her technical ability. Subsequently, Wilecia worked at some of the top salons in the city of Atlanta, received numerous awards, and in 2009, opened her first salon, L.R. Studio Salon. After successfully owning a business for 5 years, Wilecia knew it was time to take her career to the next level and became the new Owner of NiaNicole Salon.